How To Build a Purpose-Driven Company [And Why This Matters]
Purpose is rapidly becoming an industry buzzword. We read and hear of many leaders alluding to purpose in their PR activities, annual...
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![How To Build a Purpose-Driven Company [And Why This Matters]](https://static.wixstatic.com/media/cf947e_38e95a7d84774565b983f5f36b15b61e~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_auto/cf947e_38e95a7d84774565b983f5f36b15b61e~mv2.jpg)
Ashok Miranda
- Jul 20, 2021
- 4 min
Your logo is not your brand...yet!
So often I meet a potential client and our initial chat about their brand leads to this question; “We just have spent a lot on creating...
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![Why Your Brand Story is Your Greatest Marketing Asset [and how to craft it]](https://static.wixstatic.com/media/cf947e_01e8ac179c484a4e9f6e1fb86f8a27e5~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_auto/cf947e_01e8ac179c484a4e9f6e1fb86f8a27e5~mv2.jpg)
Ashok Miranda
- Apr 9, 2021
- 5 min
Why Your Brand Story is Your Greatest Marketing Asset [and how to craft it]
Most business owners, founders and leaders typically think that their product or service or what they do is their greatest marketing...
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